777 Casino
777 Casino is an online casino operated by 888 UK Limited. The operator has been licensed in the UK since 2014 but has a history of significant regulatory penalties from the Gambling Commission, raising consumer protection concerns.
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About
777 Casino is an online gambling brand that operates in the UK under the licence of 888 UK Limited. According to its website, the brand offers a range of online slots and live casino games with a theme inspired by Las Vegas. The site also states it provides daily promotions and a VIP club for its players.
The operator, 888 UK Limited, has held a UK licence since 1 November 2014. While the brand is part of a long-established company, the operator has faced multiple financial penalties from the UK's regulator for failing to meet its licence conditions. This regulatory history is a key factor for consumers to consider.
Features & Offerings
Key Offerings
- Slots
- Live casino
Main Features
- Daily promotions
- VIP club
- Mobile compatibility
Incentives
According to their website (checked 18 Feb 2026):
Welcome Offers
New players at 777 Casino get a free spin on registration before making any deposit. A minimum deposit then unlocks a daily spin on their prize wheel.
Conditions Explained
The free registration spin costs nothing, but the ongoing daily spins require a minimum deposit. The prizes include cash, free spins, and bonuses, though there's no guaranteed win and prize odds vary. Any bonus prizes come with a wagering requirement, meaning you must bet the bonus amount five times before you can withdraw any winnings. Free spins are worth £0.10 each and must be used within 7 days. Bonus funds expire after 60 days. Both free spins and bonuses are restricted to selected games, so not every slot will qualify.
Can You Trust 777 Casino?
Positive Signals
- Licensed by the UK Gambling Commission since 2014
- Uses eCOGRA for independent dispute resolution
- Operated by a long-established company
Concerns
- Operator fined £86,843 in 2025 for self-exclusion failures
- Operator fined £33,075 in 2025 for customer identification issues
- Operator fined £23,000 in 2024 for allowing credit card use
- Operator has a history of repeated compliance breaches
What Users Say
On Trustpilot, 777 Casino has a very low rating of 1.4 out of 5 from a small sample of 42 reviews. The feedback is almost entirely negative, with many users reporting serious issues and advising others to avoid the site.
Common Themes
- Accusations of being a 'scam'
- High-pressure sales tactics
- Difficulties with payments or refunds
- Unresponsive customer service
Regulatory Context
User complaints frequently mention scams and payment problems. While these specific user reports don't directly match the official enforcement actions, the operator's history of regulatory fines for failing to protect customers and follow rules shows a pattern of operational shortcomings. This history of non-compliance from 888 UK Limited may be a contributing factor to the poor customer experiences reported on review platforms.
Sample Reviews
"They are BIG SCAM. Take money from you for 3 months claiming if you don’t win you get your money back and at the end of the day you win nothing and you don’t get your refund"
"Had the same experience as Richard Jones. Pressure sales after entering a Toby Carvery Competition. I refused to sign up to any contracts with this organisation. I have also reported the scam to the relevant authorities. Avoid at all costs, high pressure SCAM!"
Source: Trustpilot
UKGC Licence Status
The operator, 888 UK Limited, holds several active licences from the Gambling Commission. These include a Casino licence for online slots and table games, a Bingo licence, and two types of betting licences (General Betting Standard - Real Event and General Betting Standard - Virtual Event). These permissions allow it to offer a wide range of online gambling products to UK customers.
If you have a complaint about 777 Casino that you can't resolve directly, you can contact an Alternative Dispute Resolution (ADR) provider. The operator is registered with eCOGRA, an independent service that reviews disputes between customers and gambling companies for free.
Regulatory Actions
The operator, 888 UK Limited, has a record of multiple regulatory actions. In November 2025, the UKGC imposed a financial penalty of £86,843 for social responsibility failures related to self-exclusion. The company was also fined £33,075 in August 2025 for failing to properly identify customers across its brands and £23,000 in August 2024 for breaches concerning the use of credit cards. These actions show a pattern of compliance issues.
Site Assessment
Licensed Operator
777 Casino is operated by 888 UK Limited, a company that has been licensed to operate in Great Britain for over a decade. It's part of the wider 888 Holdings group, a major name in the global gambling industry.
Despite its established presence, 888 UK Limited has a poor regulatory track record with the UK Gambling Commission. The operator has received several financial penalties in recent years for breaches of social responsibility and anti-money laundering rules. This history suggests significant concerns about its operational standards and consumer protection practices.
Other Sites by 888 UK Limited
The operator 888 UK Limited runs several other well-known gambling sites, including 888casino, 888 Sport, and Foxy Bingo.
