SHUA Limited
SHUA Limited, the operator behind the 'bongo's bingo' brand, was first licensed in 2021. The company has no history of regulatory action. It's important to know that its UKGC licences for bingo and gambling software were surrendered in August 2023.
Positive Signals
- No regulatory actions on record
- Fully UK-based company and directors
- Company has been active since 2015
Concerns
- All UKGC licences were surrendered in August 2023
Overview
Operator Type: Mixed events and entertainment operator
SHUA Limited is a UK-based company that operates under the well-known trading name 'bongo's bingo'. The company was incorporated on 5 November 2015 and first received a gambling licence from the UK Gambling Commission (UKGC) on 6 August 2021. It's managed by its three active directors: Joshua Richard Burke, Jonathan Lacey, and Jessica Helliar.
The company's ownership is shared between two of its directors. According to Companies House records, Mr Jonathan Lacey and Mr Joshua Richard Burke are the Persons with Significant Control. Each holds between 25% and 50% of the company's shares and voting rights, making them the primary beneficial owners.
SHUA Limited has a clean regulatory history with no enforcement actions recorded by the UKGC. That's a positive sign for any operator. However, its operational status has changed. The company surrendered both its Remote Bingo and Linked Gambling Software licences on 14 August 2023. While its account with the regulator is still listed as active, it doesn't currently hold permissions to offer gambling in the UK.
Where Is This Operator Based?
Understanding where an operator is based matters for regulatory accountability. UK-based operators are subject to UK courts and consumer protection laws.
This operator is headquartered in the UK and registered with Companies House. They are fully subject to UK courts, consumer protection laws, and regulatory oversight.
Licence Details
SHUA Limited previously held a Remote Bingo licence and a Linked Gambling Software licence. Both of these licences were surrendered by the operator on 14 August 2023. The company's UKGC account remains active, but it doesn't currently hold any active licences to conduct gambling activities.
| Licence Type | Status | Granted |
|---|---|---|
| Bingo | Surrendered | |
| Linked Gambling Software | Surrendered |
Enforcement & Compliance History
No regulatory actions have been recorded against SHUA Limited by the UK Gambling Commission.
No enforcement actions recorded.
This operator has no public enforcement actions, financial penalties, or regulatory warnings on record with the UK Gambling Commission.
Corporate Structure
SHUA LIMITED was incorporated on 5 November 2015 and is an active private limited company based in Liverpool. Its directors are Joshua Richard Burke, Jonathan Lacey, and Jessica Helliar. The company is controlled by Mr Burke and Mr Lacey, who are its beneficial owners.
SHUA LIMITED
Active- Company Number
- 09858266
- Incorporated
- 5 November 2015
- Registered Address
- 4th Floor Atlantic Pavilion, Albert Dock, Liverpool, L3 4AE
Directors & Officers
| Name | Role | Residence | Appointed |
|---|---|---|---|
| HELLIAR, Jessica | director | 🇬🇧 United Kingdom | 3 November 2022 |
| LACEY, Jonathan | director | 🇬🇧 United Kingdom | 11 June 2020 |
| BURKE, Joshua Richard | director | 🇬🇧 United Kingdom | 5 November 2015 |
Associated Domains
No domains registered.
This operator does not have any registered domains in the UKGC public register. This is typical for land-based operators, B2B suppliers, and lottery operators.