Overview

Operator Type: Supplier of gaming machine technology and software.

Sefton Automatics Limited is a business-to-business supplier for the UK gambling industry. The company was incorporated on 6 August 1968 and has held a licence from the Gambling Commission since 4 October 2010. It operates behind the scenes, providing technology for gaming machines rather than offering gambling services directly to consumers.

The company has a consistent and clean regulatory history. It has maintained its licence continuously since it was first granted and hasn't faced any public enforcement actions from the UKGC. This indicates a stable compliance record over more than a decade of regulation.

Corporate records show Sefton Automatics Limited is a UK-based entity. Its directors are Paul Alexander Kershaw and James Kershaw, both listed as British nationals residing in the United Kingdom. Mr Paul Alexander Kershaw is also the person with significant control, owning between 75% and 100% of the company.

Where Is This Operator Based?

Understanding where an operator is based matters for regulatory accountability. UK-based operators are subject to UK courts and consumer protection laws.

Headquarters
405 Poulton Road, WALLASEY, CH44 4DF, United Kingdom 🇬🇧
Source: UKGC Register
Company Registered
United Kingdom 🇬🇧
Source: Companies House
Directors Based
United Kingdom (2) 🇬🇧
Source: Companies House
Fully UK-based

This operator is headquartered in the UK and registered with Companies House. They are fully subject to UK courts, consumer protection laws, and regulatory oversight.

Licence Details

Sefton Automatics Limited holds an active Gaming Machine Technical - Supplier licence from the UK Gambling Commission, first granted on 4 October 2010. This licence permits the company to manufacture, supply, install, or adapt gaming machine software. It doesn't authorise the company to offer gambling services directly to the public.

UKGC licences held by Sefton Automatics Limited — Source: UKGC Public Register
Licence Type Status Granted
Gaming Machine Technical Supplier Active

View on UKGC Register

Enforcement & Compliance History

No regulatory actions recorded.

No enforcement actions recorded.

This operator has no public enforcement actions, financial penalties, or regulatory warnings on record with the UK Gambling Commission.

Corporate Structure

SEFTON AUTOMATICS LIMITED was incorporated on 6 August 1968 and is an active private limited company. The company's directors include Paul Alexander Kershaw and James Kershaw. Mr Paul Alexander Kershaw is also the beneficial owner, holding between 75% and 100% of the company's shares.

Company Number
00936729
Incorporated
6 August 1968
Registered Address
405 Poulton Road, Wallasey, Merseyside, CH44 4DF

Directors & Officers

Current directors and officers — Source: Companies House
Name Role Residence Appointed
KERSHAW, James director 🇬🇧 United Kingdom 22 August 2025
GIBBONS, Peter James secretary 8 December 2014
GIBBONS, Peter James secretary 8 December 2014
KERSHAW, Paul Alexander director 🇬🇧 United Kingdom 1 April 2007

Associated Domains

No domains registered.

This operator does not have any registered domains in the UKGC public register. This is typical for land-based operators, B2B suppliers, and lottery operators.