Overview

Operator Type: Land-based bookmaker operated by named individuals

Richard Leslie Ansell, Natasha Evette Ansell and Georgia Rose Ansell Campbell is a UKGC-licensed bookmaking operation holding a single General Betting Standard licence granted on 21 March 2024. It's a UK-based, individually-held licence rather than a corporate structure. The operation trades under several names including Ansell Bookmakers, Ansells, betAnsells, CG Ansell & Son, and Richbet, suggesting a family-run bookmaking business with some history in the sector.

The trust score of 63 (Grade C) reflects just under two years of UKGC licensing and a single licence type. The stability score of 100 is clean, with no enforcement actions, suspensions, or warnings on record. The domestic score of 35 is in line with independently-held licences where corporate UK registration data isn't available.

Where Is This Operator Based?

Understanding where an operator is based matters for regulatory accountability. UK-based operators are subject to UK courts and consumer protection laws.

Headquarters
207 ST. ALBANS ROAD, WATFORD, WD24 5BH, United Kingdom 🇬🇧
Source: UKGC Register
Company Registered
United Kingdom 🇬🇧
Source: Companies House
Directors Based
Residence data not available
Fully UK-based

This operator is headquartered in the UK and registered with Companies House. They are fully subject to UK courts, consumer protection laws, and regulatory oversight.

Licence Details

The licence covers a single type: General Betting Standard, granted on 21 March 2024 under licence number 064074-A-338496-001. This licence authorises the operation of land-based betting premises accepting bets on real sporting and other events. No expiry date is recorded and the licence remains active.

UKGC licences held by Richard Leslie Ansell, Natasha Evette Ansell and Georgia Rose Ansell Campbell — Source: UKGC Public Register
Licence Type Status Granted
General Betting Standard Active

View on UKGC Register

Enforcement & Compliance History

No regulatory actions recorded.

No enforcement actions recorded.

This operator has no public enforcement actions, financial penalties, or regulatory warnings on record with the UK Gambling Commission.

Corporate Structure

This licence is held by named individuals rather than a registered company: Richard Leslie Ansell, Natasha Evette Ansell, and Georgia Rose Ansell Campbell. No registered address or Companies House number is available in the data. The entity type is recorded as 'other', reflecting its individual/partnership structure rather than a limited company.

Associated Domains

Four domains are associated with this licence: betansells.co.uk, betansells.bet, richbet.co.uk, and www.betansells.bet, all with active regulator status. Betansells.co.uk carries an SSL grade of A and was registered in October 2000. Betansells.bet carries an SSL grade of A with HSTS enabled. No Trustpilot data is available for any domain.

Domains registered to Richard Leslie Ansell, Natasha Evette Ansell and Georgia Rose Ansell Campbell — Source: UKGC Public Register
Domain Brand Status Site Type
betansells.co.uk BetAnsells Active Sportsbook

Offers

6 active offers across this operator's sites.

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