Off Course Bookmakers Limited
Off Course Bookmakers Limited, trading as star sports, is a long-established online gambling operator licensed in the UK since 2009. The company offers sports betting, casino, and bingo through its website pricedup.bet. While it maintains a clean regulatory record, its online brand has a poor Trustpilot score of 2.0/5.
Positive Signals
- Licensed for over 17 years (since January 2009)
- Holds a continuous UKGC licence
- No recorded regulatory enforcement actions
- UK-based company incorporated in 1986
- Website (pricedup.bet) has a secure 'A' grade SSL certificate
Concerns
- Low Trustpilot score of 2.0/5 for its online brand
Overview
Operator Type: Online sports betting, casino, and bingo operator
Off Course Bookmakers Limited is a UK-based online gambling operator trading under the well-known brand name 'star sports'. The company has a long history, having been first licensed by the UK Gambling Commission (UKGC) in January 2009 and holding a continuous licence for over 17 years. The underlying company was incorporated in 1986, highlighting its long-standing presence in the industry.
While its core business has been sports betting, the operator significantly expanded its online offering in April 2024, acquiring licences for remote casino, bingo, and virtual event betting. This suggests a strategic move to provide a more comprehensive online gambling experience to its customers. The company operates the consumer-facing domain pricedup.bet.
From a safety and technical perspective, the operator's website is secured with an 'A' grade SSL certificate. However, consumer feedback presents a mixed picture. Based on 128 reviews, its brand has a Trustpilot score of 2.0 out of 5, which may indicate issues with customer service or user experience. On a positive note, the operator has no recorded regulatory enforcement actions from the UKGC, a strong indicator of compliance over its long history.
Where Is This Operator Based?
Understanding where an operator is based matters for regulatory accountability. UK-based operators are subject to UK courts and consumer protection laws.
This operator is headquartered in the UK and registered with Companies House. They are fully subject to UK courts, consumer protection laws, and regulatory oversight.
Licence Details
The operator holds several active licences from the UK Gambling Commission, permitting it to offer a range of online gambling services. Its foundational General Betting Standard licence has been active since January 2009. In April 2024, the company added remote licences for casino, bingo, and virtual event betting, significantly broadening its scope. These licences allow the operator to legally offer real-money sports betting, casino games, and bingo to customers in Great Britain.
| Licence Type | Status | Granted |
|---|---|---|
| Bingo | Active | |
| Casino | Active | |
| General Betting Standard - Virtual Event | Active | |
| General Betting Standard - Real Event | Active | |
| General Betting Standard | Active |
Enforcement & Compliance History
No regulatory actions recorded.
No enforcement actions recorded.
This operator has no public enforcement actions, financial penalties, or regulatory warnings on record with the UK Gambling Commission.
Corporate Structure
Off Course Bookmakers Limited is an active private limited company, incorporated on 10th February 1986 and registered in Hove, UK. As of April 2024, a key director is Callum Andrews. The ultimate beneficial owner is Mr Benjamin Arthur Lindsay Keith, who was notified in April 2022 as holding between 75% and 100% of the company's shares and voting rights.
- Company Number
- 01987776
- Incorporated
- 10 February 1986
- Registered Address
- 255 Old Shoreham Road, Hove, BN3 7ED
Directors & Officers
| Name | Role | Residence | Appointed |
|---|---|---|---|
| ANDREWS, Callum | director | 🇬🇧 United Kingdom | 26 April 2024 |
Associated Domains
Off Course Bookmakers Limited operates the active domain pricedup.bet, which is branded as 'star sports'. The website is secured with an 'A' grade SSL certificate, ensuring a secure connection for users. According to data from 128 reviews, the brand has a Trustpilot score of 2.0 out of 5, indicating a poor level of customer satisfaction.
| Domain | Brand | Status | Site Type |
|---|---|---|---|
| pricedup.bet | PricedUp Bet | Active | Casino |