WWF-UK
WWF-UK is a society lottery operator licensed in the UK since 2009. It holds a Society Lottery licence and has maintained a clean regulatory record with no enforcement actions. The company is based entirely in the UK.
Positive Signals
- Licensed for over 15 years
- No enforcement actions from the UKGC
- Holds a continuous licence since 2009
- Fully UK-based company and directors
Concerns
- Poor Trustpilot rating of 2.1/5
Overview
Operator Type: Society lottery operator
WWF-UK is a society lottery operator that has been licensed by the Gambling Commission (UKGC) since 30 April 2009. The organisation holds a continuous licence, showing an uninterrupted regulatory history for over a decade. Its operations are focused on running lotteries for charitable purposes, which is consistent with its operator category.
The operator is the UK-based company WWF-UK, which was incorporated on 16 June 2000 and remains active. The company's leadership consists of several UK-resident directors, including David John Lewis and Janine Kirsty Brimelow. According to Companies House records, there are no declared Persons with Significant Control, which isn't unusual for a charitable organisation of this type.
WWF-UK has a clean regulatory record with the UKGC. It hasn't faced any fines, warnings, or other enforcement actions. This history suggests a consistent adherence to its licensing conditions. The operator runs its lottery through the domain lottery.wwf.org.uk, which is listed on its UKGC licence.
Where Is This Operator Based?
Understanding where an operator is based matters for regulatory accountability. UK-based operators are subject to UK courts and consumer protection laws.
This operator is headquartered in the UK and registered with Companies House. They are fully subject to UK courts, consumer protection laws, and regulatory oversight.
Licence Details
WWF-UK holds one active licence from the UKGC: a Society Lottery licence. This type of licence allows an organisation to run lotteries for good causes, such as charities or other non-profit groups.
| Licence Type | Status | Granted |
|---|---|---|
| Society Lottery | Active |
Enforcement & Compliance History
No regulatory actions recorded.
No enforcement actions recorded.
This operator has no public enforcement actions, financial penalties, or regulatory warnings on record with the UK Gambling Commission.
Corporate Structure
WWF-UK is an active UK company incorporated on 16 June 2000. Its directors, including David John Lewis and Janine Kirsty Brimelow, are all listed as UK residents. The company has no registered beneficial owners (PSCs).
WWF-UK
Active- Company Number
- 04016725
- Incorporated
- 16 June 2000
- Registered Address
- The Living Planet Centre Rufford House, Brewery Road, Woking, GU21 4LL
Directors & Officers
| Name | Role | Residence | Appointed |
|---|---|---|---|
| JONES, Julia Patricia Gordon, Professor | director | 🇬🇧 United Kingdom | 17 October 2024 |
| SEXTON, Rachel Marie | director | 🇬🇧 United Kingdom | 17 October 2024 |
| BARLOW, Bernard Josiah | director | 🇬🇧 United Kingdom | 20 October 2022 |
| BARNES, David John | director | 🇬🇧 United Kingdom | 20 October 2022 |
| THOMAS, Amanda Morgan | director | 🇬🇧 United Kingdom | 20 October 2022 |
| BRIMELOW, Janine Kirsty | director | 🇬🇧 United Kingdom | 18 June 2021 |
| GWATA, Dorcas Wongai | director | 🇬🇧 United Kingdom | 18 June 2021 |
| WAYGOOD, Stephen Paul, Dr | director | 🇬🇧 United Kingdom | 18 June 2021 |
| LEWIS, David John | director | 🇬🇧 United Kingdom | 18 June 2020 |
| BALLANTYNE, Zoë Keren | secretary | — | 31 March 2020 |
| BALLANTYNE, Zoë Keren | secretary | — | 31 March 2020 |
Associated Domains
WWF-UK operates two domains, including lottery.wwf.org.uk. Both websites have a strong 'A' grade for SSL security. The main domain, wwf.org.uk, has a Trustpilot score of 2.1 out of 5 from 53 reviews.
| Domain | Brand | Status | Site Type |
|---|---|---|---|
| lottery.wwf.org.uk | WWF-UK | Active | Lottery |
| wwf.org.uk | WWF | Active | Other |