Wildest Amusements Limited
Wildest Amusements Limited is a land-based gaming operator licensed by the UKGC since 2024. It holds licences for adult gaming centres and bingo, operating under the name 'millers leisure'. The company has no history of regulatory enforcement actions.
Positive Signals
- No enforcement actions on record
- Continuously licensed since February 2024
- Fully UK-based company and directors
Concerns
- Relatively new operator with a short licensing history
Overview
Operator Type: Land-based adult gaming centre and bingo operator
Wildest Amusements Limited is a land-based gambling operator that holds an active licence from the UK Gambling Commission (UKGC). The company first received its licence on 7 February 2024 and has maintained it continuously since then. It doesn't have an online presence and focuses on physical gaming locations. The operator has no history of regulatory enforcement actions.
The operating company, WILDEST AMUSEMENTS LIMITED, was incorporated on 8 May 2023. According to Companies House records, its directors are Maisy Jean SHEERAN, Sally Jane SHEERAN, and Walter SHEERAN. All directors are listed as British nationals residing in the United Kingdom, which gives the company a strong UK foundation.
Ownership records show that the company is controlled by several individuals and a holding company. Wildest Amusements Holdings Limited holds between 75% and 100% of the voting rights. Additionally, Mrs Sally Jane Sheeran and Mr Walter Sheeran are listed as Persons with Significant Control, each holding between 25% and 50% of shares and the right to appoint or remove directors.
The company operates under the trading name 'millers leisure'. Its UKGC licence permits it to run adult gaming centres and offer bingo at physical venues. This focus on land-based activities means it doesn't operate any gambling websites.
Where Is This Operator Based?
Understanding where an operator is based matters for regulatory accountability. UK-based operators are subject to UK courts and consumer protection laws.
This operator is headquartered in the UK and registered with Companies House. They are fully subject to UK courts, consumer protection laws, and regulatory oversight.
Licence Details
Wildest Amusements Limited holds two active UKGC licences. It has a Gaming Machine General Adult Gaming Centre licence, which allows it to offer gaming machines in an adult gaming centre. It also holds a Bingo licence for land-based premises.
| Licence Type | Status | Granted |
|---|---|---|
| Bingo | Active | |
| Gaming Machine General Adult Gaming Centre | Active |
Enforcement & Compliance History
No regulatory actions recorded.
No enforcement actions recorded.
This operator has no public enforcement actions, financial penalties, or regulatory warnings on record with the UK Gambling Commission.
Corporate Structure
WILDEST AMUSEMENTS LIMITED (company number 14851785) was incorporated on 8 May 2023 and is active. Its directors are Maisy Jean SHEERAN, Sally Jane SHEERAN, and Walter SHEERAN. The company is controlled by Wildest Amusements Holdings Limited, with Mrs Sally Jane Sheeran and Mr Walter Sheeran also listed as persons with significant control.
WILDEST AMUSEMENTS LIMITED
Active- Company Number
- 14851785
- Incorporated
- 8 May 2023
- Registered Address
- The Tower Cinema, 111 Lumley Road, Skegness, PE25 3LZ
Directors & Officers
| Name | Role | Residence | Appointed |
|---|---|---|---|
| SHEERAN, Sally Jane | director | 🇬🇧 United Kingdom | 5 March 2025 |
| SHEERAN, Walter | director | 🇬🇧 United Kingdom | 5 March 2025 |
| SHEERAN, Maisy Jean | director | 🇬🇧 United Kingdom | 8 May 2023 |
Associated Domains
No domains registered.
This operator does not have any registered domains in the UKGC public register. This is typical for land-based operators, B2B suppliers, and lottery operators.