Overview

Operator Type: Online pool betting and gambling software operator

GridRival UK Limited is a private limited company that was incorporated on 27 May 2021. It's the UK-registered entity for a business headquartered in the United States. The company's sole director, Ross Robert Fruin, is also its beneficial owner, holding over 75% of the shares.

The UK Gambling Commission (UKGC) first licensed the company on 4 May 2022. It held licences for pool betting and linked gambling software, operating online under the 'gridrival' brand. This allowed it to offer pool betting products to UK consumers.

However, the UKGC suspended the company's operating licence on 9 June 2025. The regulator's investigation found several compliance failures. These included breaches of licence conditions for regulatory returns and having qualified persons in key roles.

The Commission also found that GridRival UK Limited didn't cooperate with its investigation in an open way. This lack of cooperation is a serious breach of the UKGC's code of conduct. The company's licence status is currently Suspended.

Where Is This Operator Based?

Understanding where an operator is based matters for regulatory accountability. UK-based operators are subject to UK courts and consumer protection laws.

Headquarters
10260 SW Greenburg Road, Suite 400, Portland, 97223, United States of America πŸ‡ΊπŸ‡Έ
Source: UKGC Register
Company Registered
United Kingdom πŸ‡¬πŸ‡§
Source: Companies House
Directors Based
United States Minor Outlying Islands (1) πŸ‡ΊπŸ‡²
Source: Companies House
β—‹ Overseas operator

This operator is headquartered in United States of America. The UKGC licence ensures UK consumer protections apply, though the company operates from outside the UK.

Licence Details

GridRival UK Limited holds two UKGC licences: Pool Betting and Linked Gambling Software. Pool betting involves customers betting against each other in a prize pool. The linked gambling software licence allows the company to link its software to remote gambling equipment. Both licences were granted on 4 May 2022 and are currently Suspended.

UKGC licences held by GridRival UK Limited β€” Source: UKGC Public Register
Licence Type Status Granted
Linked Gambling Software Suspended
Pool Betting Suspended

View on UKGC Register

Enforcement & Compliance History

The UKGC suspended GridRival UK Limited's operating licence on 9 June 2025. The regulator found the company failed to comply with multiple licence conditions related to reporting and qualified persons. The Commission also noted the operator failed to cooperate with its investigation.

License Suspension

Following a review, the Commission found that GridRival UK Limited failed to comply with licence conditions regarding regulatory returns, qualified persons, and reporting key events. The licensee a...

Corporate Structure

GRIDRIVAL UK LIMITED was incorporated on 27 May 2021 and is an active private limited company. Its sole director is Ross Robert Fruin, an American national. Mr. Fruin is also the person with significant control, owning between 75% and 100% of the company.

Company Number
13423296
Incorporated
27 May 2021
Registered Address
71 Queen Victoria Street, London, EC4V 4BE

Directors & Officers

Current directors and officers β€” Source: Companies House
Name Role Residence Appointed
FRUIN, Ross Robert director πŸ‡ΊπŸ‡² United States Minor Outlying Islands 27 May 2021

Associated Domains

The company operates under the trading name 'gridrival' and uses the domain gridrival.com. The website has an 'A' grade for its SSL security certificate, which shows a basic level of technical security for data transmission.

Domains registered to GridRival UK Limited β€” Source: UKGC Public Register
Domain Brand Status Site Type
gridrival.com GridRival UK Limited Active Casino