KenHowells
KenHowells is an online gambling brand operated by Targetlocal Limited. The operator has a long history of being licensed in the UK, dating back to 2009, and holds a clean regulatory record.
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About
KenHowells is a UK-licensed gambling website. It's operated by Targetlocal Limited, a company that has held a gambling licence from the UK Gambling Commission (UKGC) since 1 January 2009.
According to the website's description, KenHowells appears to offer online betting or gaming services. The specific products, like sports betting or casino games, aren't detailed on the site itself, but its licences permit these activities.
Features & Offerings
Incentives
According to their website (checked 21 Feb 2026):
Welcome Offers
New players can claim a cashback-style welcome free bet, where a portion of first-day sports losses is refunded as a free bet.
CASHBACKConditions Explained
This offer covers sports bets only and doesn't apply to casino play. To qualify, you must place at least 3 bets of £10 or more on separate events at odds of evens (2.0) or greater on your first day of betting. The cashback is calculated as 50% of your net losses on that first day, up to a maximum £25 free bet. You must enter the bonus code CASHBACK in the 'My Bonuses' section of your profile before you start betting, or the refund won't be credited. Free bets must be used within 7 days and stakes are not returned with any winnings (so if your free bet returns £30, you keep £5 after the £25 stake is deducted). The maximum win from a free bet is capped at £250. The offer is limited to one per person, household, email address, and payment method, so it can't be claimed on a second account.
Can You Trust KenHowells?
Positive Signals
- Operated by Targetlocal Limited
- UKGC licensed since 2009
- No regulatory penalties on record
- Long-established domain since 2007
UKGC Licence Status
The operator, Targetlocal Limited, holds several active licences from the UKGC. These include a Remote Casino licence, which allows it to offer online slots and table games. It also holds licences for General Betting Standard (Real Event) and General Betting Standard (Virtual Event), permitting bets on real-life sports and computer-generated events.
Regulatory Actions
The operator, Targetlocal Limited, has no recorded regulatory actions from the UK Gambling Commission. This indicates a clean enforcement history.
Site Assessment
Licensed Operator
The brand KenHowells is run by Targetlocal Limited. This company has been continuously licensed by the UKGC for over a decade, first receiving its licence on 1 January 2009.
According to Companies House, TARGETLOCAL LIMITED (company number 02662814) was incorporated in 1991 and is based in Swansea. Its long operational history provides a strong foundation of legitimacy.